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Madifing Kaba's avatar

Very insightful, I love these breakdowns and your take on empathy! In that context of empathy and based solely on my own experience, I would categorize some of these leaders as follow:

- The Architect (CFO): Thinks in systems and risk. Needs clarity and control.

- The Evangelist (CMO): Thinks in stories and brand. Needs amplification and feedback.

- The Tactician (CRO): Thinks in weeks and quarters. Needs predictability and support in uncertainty.

- The Builder (CTO): Thinks in structure and code. Needs space and stability.

And I've also personally found useful to partner with the CFO or CTO to build a cross-functional dashboard to share accountability. The idea is to create joint KPIs that matter across functions, like marketing efficiency, NPS, CAC/LTV, churn, etc.

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JP Durrios's avatar

Thanks! Yes, and I've also found that using a North Star metric further helps with alignment.

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